What does the SAP landscape really look like in 2025? We brought together four people who know.

Xmateria’s managing director Ben McGrail, Emma Chambers (Head of Apps & Platforms at Calor and SAP S/4HANA Community Chair), Gerren Mayne (Regional VP of Sales at SmartShift) and Brandon Drumgoole (North America SAP ERP Lead at Daher) joined us to discuss what’s next for SAP customers.

From the gap between SAP’s AI-first messaging and the reality of customers' day to day challenges, to the challenges of technical debt, customisation, and rising costs, these are candid reflections on what it really takes to move forward.

What stood out: early S/4HANA adopters risk being left behind, enterprises remain wary of public cloud, and AI still can’t deliver without clean data.

If you’re navigating your own SAP transformation, you’ll want to hear it straight from the people who’ve been there.

If you need help cutting through the complexity, we’re here to help.